blog

Blog

TCP
Sharetec’s Tiered Courtesy Pay feature gives credit unions more flexibility in helping their members when it comes to over-drafts while allowing them to setup granular risk-based fee structures. Members who frequently overdraw their accounts pose a higher risk to the credit union, and thus should pay a higher fee then those members who occasionally overdraw their accounts.


Members “First” Community Credit Union used a flat rate courtesy pay fee structure for their members for many years with success, however, Teri McEwen, CEO of Members “First” Community Credit Union wanted to do more for the credit union and it’s members.

“We have offered traditional courtesy pay for awhile, but when we switched to Sharetec’s Tiered Courtesy Pay, our income increased by 11% and members love the flexibility of the program.”

With Tiered Courtesy Pay, members receive free or discounted overdrafts at first, then the fee gradually increases the more the member uses the service. The end result of implementing a Tiered Courtesy Pay feature is a fee structure that is fair to both the credit union and the member.

To read more, click here.

Simplified Home Banking
Enhancing your members’ online banking experience can be as easy as 1 + 1! Because many Credit Unions have discovered the advantages of using FIS to manage their credit card programs, Sharetec has jumped into the equation by adding a Single Sign On (SSO) interface from its online banking system to the FIS ezCardInfo website.

The addition of the SSO product has several benefits. Your members will enjoy a seamless online banking experience after they log on to access their account information from your financial institution’s home banking website. Once logged in, the user simply clicks the SSO link, without the need for additional user credentials. There, members can view important details about their accounts including account balances, available credit, current and past statements and transactions since their last statement. 

Primary Benefits:

•       No additional logins and passwords to remember

•       Members are driven back to your home banking

•       Easy access to transaction history

•       Quick access to balances and statements

•       Online security and convenience for users


The solution is simple! With Sharetec’s user-friendly product in place, your members will come to view your Credit Union as a preferred financial management center that offers a full range of products and services through a consistent online brand. And such continuity among your internet banking products can lead to increased success for you!

 

kathryn
Guest Blogger: Kathryn Bianga, Great Lakes First FCU


When regularly posting on social media, it’s important to keep certain things in mind:

Keep your posts short, sweet, and concise. The truth is that attention spans are mere seconds in today’s fast paced society. Your posts should not contain paragraphs or run on sentences. Say what you need to say and keep it brief so your message is not lost.

Find a way to make it exciting. According to Hubspot, visual content is 40 times more likely to get shared on social media than other types of content. Use well thought out graphics and pictures to enhance all your messages. Make sure the images you use are high quality and resolution. Utilize online resources, articles, and stock photo sites to ensure that images are the right dimensions and pixel size for each platform you post them on.

Use CTAs (Calls to Action). Your social media posts should (almost) always prompt someone to do something. Request that your friends and followers take action, whether it’s through visiting your website, clicking a blog link, viewing a newsletter, commenting below, or re-visiting the page in the future for an upcoming announcement. CTAs are the most important part of your social post. They drive traffic to your content, like your website and your blog. Once someone is on a landing page, they become a lead, and they’re one step closer to visiting you with their needs.

Use your voice through engagement. Don’t just make a post and observe from afar. Become part of the conversation happening on your page. When someone makes a comment, respond to it. Show that you are present on your platform and genuinely care what people are saying about your posts. Showing gratitude and valuing someone’s comment is a surefire way to build follower loyalty and show the world that you aren’t just a scheduling-bot.

But…use the scheduling tool to make your life easier. It’s there for a reason. If you’re in marketing, you know that although social media plays a big part in the strategy, you can’t spend an hour each day creating a thoughtful post. Take some time at the beginning of each week to plan what you’re going to say. Get together your graphics, messages, and links, and then use the scheduling tool to set it all up. You do the prep, and then let the platforms do the work.

Pay attention to your insights. Today, social media campaigns are like a living, breathing thing. They need to be managed and optimized. Use your insights tools to see what posts are getting the most engagement, what posts are lacking, and what content receives the most shares. Take this information and model your future posts after it.

Most importantly: never go on the defense. Once in a while, a situation might spark someone to include your businesses name in an emotionally-fueled social media post. Because the internet is an explosive ground for opinion sharing, this might even start a conversation about an issue that you really want to interject on. A solid rule when it comes to negative social backlash is to always keep it professional and positive. If you say anything at all using the comments section, apologize for the situation and offer an opportunity for that person to call your business to find a positive resolution. Never use a comment that could be interpreted as rude or uncaring. Don’t try and over-explain the situation so everyone else in the comments will understand what happened. Remember, it only takes someone half a second to screenshot a comment that you might post and regret.


2018 logo cowboy

The 2018 Sharetec Users Conference schedule of events is now available! Check it out at www.sharetec.com/schedule.

Not only are we kicking Conference off with speaker Dave Davlin, but we are also pleased to announce that Barry Lynch, CEO and Lead Fraud Investigator of Waypoint Advisory Services, Inc., will be joining us again this year. Mr. Lynch’s presentation will be “Fraud and Internal Controls: Keys to Thwarting Embezzlement.”

Now is the perfect time to register for the 2018 Sharetec Users Conference and reserve your hotel room.  
 

gnc community cu

Sharetec's Content Management Solution
delivers you a system that fits your existing business practices and budgets for more efficient organization and quicker retrieval of paper and electronic documents.

With the FileBound Content Management Solution, your credit union will benefit from...

  • Increased employee productivity

  • Improved document organization and storage

  • Easy access to/retrieval of secure information

  • Improved security/protection of member employee files

  • Enhanced member service

  • Disaster recovery services

  • Time savings (less time searching for files and documents)

  • Cost savings resulting from all of the above!

Click here to read GNC Community FCU's success story and learn how Document Management services have serviced GNC's needs and enabled a vast improvement within their organization.